Alice in Businessland: Where It Pays to Be Curious About Which Words $ell

Are you tired of spending time and money on marketing that never converts to actual sales? Kristin N. Spencer discovered the missing ingredient is not a better funnel or bigger budget: It is professional curiosity.

In this nonfiction business book, Alice in Businessland: Where It Pays to Be Curious About Which Words $ell, Kristin teaches you how to find the words that sell through the most unexpected lens imaginable: Alice's Adventures in Wonderland.
In this book, you’ll learn:
Why traditional ideal client avatars exclude buyers and what to use instead
The GIDAN model for understanding what buyers truly value using general psychographics
How to build three strategic stories that move people toward a yes
Emotional imagery techniques that make your stories impossible to forget
The 7 Gs of sales psychology for natural, friction-free selling
How to escape the echo chambers silencing your best ideas

You don’t have to keep shrinking yourself to fit a sales approach that was never built for you. With the right words, a curious mindset, and a framework that actually respects your buyers, selling can feel less like a performance and more like a conversation you genuinely enjoy.

Get your copy of Alice in Businessland today and discover what becomes possible when you get curious about which words sell.